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Google analytics by default will not track Flash click-throughs.  You must "instrument" the site specifically for this purpose. Here are the instructions directly from google.

All developers and managers conceptualizing facebook applications should read and understand these guidelines so we don't recommend or program a Facebook application that goes against Facebook policy:

hey guys, here is the following list of inspirational sites that was compiled from our creatives staff: please feel free to add to this list! thanks! teresa...